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Million-dollar loyalty

mcloones logoManaging a successful loyalty program is a business unto itself. Just ask Tim McMahon, president of McLoone’s, an American casual dining concept with 10 restaurants throughout New Jersey and Maryland.

McLoone’s was looking to implement a loyalty program, and rather than jumping into anything, McMahon took his time to research the right solution – one that would provide a real incentive for members to join. “We didn’t want ...

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Categories: Consumer Experience, customer loyalty, Hospitality, Loyalty, loyalty program, restaurant loyalty

Minimizing the Yelp: Stopping a Potentially Harmful Restaurant Review

Loyalty marketing software avoids bad Yelp reviews.At the International Restaurant and Foodservice Show of New York, I attended a session on social media. I was particularly drawn to this session because it featured Yelp.

I had to hear from the source on how they view themselves within the restaurant industry, especially because we have a solution, NCR Customer Voice, which allows restaurants to sidestep a bad review ...

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Categories: consumer, Customer Data, customer loyalty, Industry Trends, social media, Thought Leadership